Privacy Policy

Last updated: 14.05.2025

This Privacy Policy explains how TrafficPulse (“we”, “us”, or “our”) processes data when you use our WordPress plugin or visit our website. We are based in the Netherlands and comply with the General Data Protection Regulation (GDPR).

1. Who we are

TrafficPulse is a product developed and operated by:

Newsifier
Leonard Springerlaan 35
9727KB Groningen
The Netherlands

For any questions about this policy, you can contact us at support@newsifier.com.

2. What data we collect

TrafficPulse is designed with privacy in mind. We do not collect personal data about your website visitors, and we do not use cookies or fingerprinting technologies.

However, we may process the following types of data:

  • Aggregated traffic analytics (e.g. pageviews, referrers, device types)
  • Plugin usage patterns (e.g. which features are being used, installation context)
  • Technical details about your WordPress setup (e.g. WordPress version, plugin version)
3. Why we collect this data

We process this data for the following purposes:

  • To provide and maintain the functionality of the Plugin
  • To improve the performance and reliability of the Plugin
  • To offer relevant product tips, feature updates, or promotional offers based on usage patterns
4. Legal basis for processing

We rely on legitimate interest (Article 6(1)(f) GDPR) to operate, maintain, and enhance the Plugin and communicate relevant information to users.

5. Where your data is stored

All data is securely processed and stored on servers located in the European Union. We do not transfer data outside the EU.

6. Who has access to the data

Your data is never sold or shared with third parties. Access is limited to authorized personnel at Newsifier who need the data for support, maintenance, or service improvements.

7. Your rights under GDPR

As a user, you have the right to:

  • Request access to any data we hold about your usage
  • Request correction or deletion of your data
  • Object to specific types of processing
  • File a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens)

To exercise any of these rights, please email support@newsifier.com.

8. Changes to this policy

We may update this Privacy Policy periodically. When we do, we will update the date at the top of this page. Your continued use of the Plugin after changes are published implies your acceptance of the updated terms.